Gungnir Industries Branding Concept
Client : Gungnir Industries (Concept)
While considering minimalism and previous design work, I stumbled upon some research into logo symbolism I had done, and saw a sketch of the Nordic rune for GUNGNIR, Odin's spear, as a result, a logo came to mind, and thus a brand formed, this is the end result of some very interesting concept work.
The symbol brings images of power to mind, of meaning business, but is understated with minimalism, the "implied 3D' effect also brings some life and contemporary thinking to the logo, making it stand out a cut above the rest. GUNGNIR is the Spear of ODIN, therefore it symbolises power and being a tool to higher things
